Pop up Flea Cafe/Lounge
Michael Williams of A Continuous Lean (acontinuouslean.com) called us up and asked if we would shoot a video that showcased the new Cafe/Lounge in our style. Michael, along with co-founder Randy Goldberg, were introducing 5 food brands that they had hand-picked from NYC to be a part of the 2014 Pop Up Flea (PUF). Since we only had a week until the event, we scrambled to come up with a plan that would give some background to each of these brands while remaining easy to understand and visually unique. We also wanted to highlight American Express OPEN’s #ShopSmall initiative, since it was their support that made the cafe/lounge possible. Learn more about the Pop Up Flea’s world tour for 2015 on the website (link below).